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Social tags and site search

Posted by Shaun RyanFebruary 15, 2009eCommerce, Site Search
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Last week I spotted an interesting blog post by Anna Skaya and Adam Salamon – over at Bazaarvoice. They described how our UK based customer Boden is using social tags to enhance their site search. I’ve been a fan of integrating ratings and reviews with site search for some time and I think the idea of using social tags as refinements is a good one. If you’re using social tags I recommend you try surfacing them in your search.

If you’re an SLI customer then this is easy to try – the social tags are passed via the feed we receive from Bazaarvoice just ask your SLI customer success manager and they’ll make it happen.

Bazaar Voice

boden_logo.gif

Shaun Ryan
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