I like to keep up to date on the latest trends in site search and ecommerce, and thought it would be a good idea to share some of my resources with you. I’ve compiled a list of my favorite sites below that I check up on, on a regular basis. I’ve also put together links to specific articles about site search – why it’s important, how to improve performance, and how to measure its value – further below. While some of these are from a year or longer ago, the information is still relevant.
If you’ve come across any others that you found to be helpful and informative, please feel free to post a link in the Comments.
Websites
Internet Retailer: http://www.internetretailer.com/
Shop.org: http://www.shop.org/
Practical Ecommerce: http://www.practicalecommerce.com/
GetElastic Ecommerce Blog: http://www.getelastic.com
Multichannel Merchant: http://multichannelmerchant.com/
Search Engine Land: http://searchengineland.com/
Search Engine Watch: http://searchenginewatch.com/
Specific Articles:
“Retailers must cater to the time-harried shopper” http://www.internetretailer.com/2012/02/21/retailers-must-cater-time-harried-shopper (Feb. 2012)
“Demystifying the Myths of SEO” http://multichannelmerchant.com/seo/seo-myths-1115tpp9/index.html (Nov. 2011)
“Are You Losing Money With Poor Internal Site Search?” http://searchengineland.com/are-you-losing-money-with-poor-internal-site-search-67345 (May 2011)
“Search Marketing Is A Game Of Resources” http://searchengineland.com/search-marketing-is-a-game-of-resources-64260 (Feb. 2011)
“15 Things to Ask Your Site Search Vendor” http://www.getelastic.com/site-search-vendor-checklist/ (May 2010)
Various site search articles: http://search.practicalecommerce.com/search/keywords-site_search
“How To Choose The Right Site Search Solution” http://searchengineland.com/how-to-choose-the-right-site-search-solution-41375 (May 2010)
