Cupids (disguised as last-minute shoppers) are aiming their arrows at the hearts of their beloveds. Guide them to the perfect gifts with insight from last year’s Valentine’s Day e-commerce trends, as well as by following these 5 tips to help online shoppers find what they’re looking for this Valentine’s Day.

Another way you can give love a nudge and fuel romance is to follow the tips and tricks in the infographic below from The Shelf. (Hint: If you aren’t marketing to men between 25 and 34 years old, you are missing the mark.)

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