Ed Hoffman just pointed out an interesting search box on the LA times site. When you click on the search box it pops up to a larger box and includes a link to their advanced search.
Before you click
After you click
As part of our site search tips – we recommend making the search box large enough to handle most of your queries. If you’re just not able to afford the real estate then this is a nice compromise. Note: There are other benefits to having a large search box – the most important being a large search box is easier to find. You want it to be easier to find to encourage people to search because typically people who search will convert 2-3 times better than people who don’t.
I think search is less important on a news site than, say an ecommerce site. I think the LA times approach of having a small search box that gets larger when you click on it is sensible. Nice work LA times!
One thought to “Cool search box”
Even cooler is when you click on “Advanced Search” it expands to show the advanced search options rather than going to a separate search page. Very inspiring.
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